A Guide to Choosing Sunglasses: Popular Styles, Selection Tips, and Maintenance for Custom Promotional Eyewear

If you're on the hunt for the perfect custom promotional sunglasses for events, this guide has you covered. Wondering about the most popular branded sunglasses for trade shows, how to select the right pair, and essential upkeep? We've rounded up bestselling and discounted models to simplify your purchase—ideal for affordable custom sunglasses as giveaways in marketing campaigns.

1. Sunglasses Classification: Navigating Types for Every Audience and Occasion

Promotional sunglasses offer endless variety. By demographics: men's sunglasses for outdoor promotions, women's fashion sunglasses for client gifts, kids' UV-protective sunglasses for family events, and youth/teen sunglasses for campus campaigns. By functionality: polarized sunglasses for driving safety, UV protection sunglasses for eye health, blue light blocking sunglasses for digital workers, and anti-fatigue anti-glare sports sunglasses for athletes. By context: sports and outdoor sunglasses for activewear branding, driving sunglasses for corporate safety kits, beach travel sunglasses for vacation giveaways, casual daily pairs, clip-ons for versatility, running visors, basketball shades, fishing floats, and golf visors. Custom sunglasses for trade shows integrate effortlessly into any corporate marketing plan, suiting conferences, expos, or activations.

2. Eyeglass Frame Component Diagrams: Breaking Down the Anatomy


3. How to Choose the Right Sunglasses: Face Shape, Sizing, and Fit Essentials


What sunglasses fit my face? Key metrics: Lens width, bridge span, temple length—crucial for selecting promotional sunglasses by face shape.

  • Lens Width: Dictates coverage—50–54 mm for petite harmony; 55–59 mm universal appeal; 60 mm+ for bold blocks, per Warby Parker's Sunglasses Sizing Guide, ensuring 90% fit satisfaction.
  • Nose Bridge Width: Impacts comfort—14–17 mm grips securely; 18–20 mm suits most; 21 mm+ eases pressure.
  • Temple/Arm Length: Secures hold—120–130 mm avoids ear pinch; 135–145 mm adult standard; 150 mm+ boosts stability.

4. Sunglasses Guide: Polarized vs. UV Protection vs. Tinted Lenses – Key Differences Explained

Polarized Sunglasses vs. UV Protection Sunglasses vs. Tinted Sunglasses: Decoding Functional Features for Everyday and Promotional Use

What are polarized sunglasses? What is the difference between polarized and non-polarized sunglasses?


Polarized sunglasses for driving and outdoor sports are must-haves for men and women alike. They minimize glare from water, snow, or glass by filtering horizontally reflected rays, delivering sharper vision. What does it mean when sunglasses are polarized? A specialized coating cuts dazzle, safeguards eyes, and enhances clarity—elevating them beyond basic shades.

How to tell if sunglasses are polarized? How to know if sunglasses are polarized?


Tilt them over a phone/tablet/computer screen: Significant dimming or rainbow stripes signal polarization; steady brightness suggests non-polarized. Alternatively, view reflective surfaces (roads, water, car windows)—reduced glare confirms; persistence indicates standard lenses (non-polarized). (Note: UV protection testing follows below.)

UV Protection Sunglasses: What are UV protection sunglasses? These feature lenses blocking UVA/UVB rays, shielding against sun damage.


How to tell if sunglasses have UV protection? Inspect labels like UV400, 100% UV Protection, or CE/ANSI certs. Opticians use UV meters for verification—darkness doesn't equate to defense, and polarization ≠ UV. For custom promotional UV protection sunglasses, certified lenses ensure reliability, per REI's UV Protection Guide for Sunglasses.

FeatureUV ProtectionPolarized UV Protection
Blocks UVA/UVB✅ (Essential for eye safety)✅ (Most include UV400)
Reduces Glare/Reflections❌ (No specific anti-glare)✅ (Cuts road/snow/water dazzle)
Visual Clarity❌ (No enhancement)✅ (Boosts contrast, reduces fatigue)
Best ScenariosDaily outings, sun exposureDriving, fishing, skiing, cycling, beaches

What are color sunglasses? Color sunglasses (tinted lenses for fashion and function) employ vibrant tints in lenses/frames—reds, blues, yellows, greens—for style beyond black/gray norms.


What are the best color lenses for sunglasses? Tailor to environs, needs, tastes: Grays for all-weather; browns/teas for contrast/depth in variables; yellows/golds for low-light (overcast/dusk); blues/greens for reflections; reds/oranges for sunsets/lows. Activity/light dictate—e.g., cycling favors transitions. For custom color sunglasses for promotional events, we offer tailored palettes blending utility and flair.

Whether for corporate handouts or adventure promos, UV protection polarized sunglasses shine as versatile gifts—we provide diverse styles with customization.

5. Sunglasses Care and Maintenance Tips: Prolonging Your Custom Shades

How to clean sunglasses? Rinse with lukewarm water, gently rub lenses/frames with fingers, then pat dry with a microfiber cloth. Shun tissues, ammonia, or fabrics—they scratch. How to clean scratched sunglasses? Scratches can't vanish, but rinse warmly, suds with neutral dish/soap, and microfiber-dry; lens sprays sharpen. Buff gently for minor haze.


Why pair every pair with a microfiber cloth? It wards scratches, banishes oils/fingerprints/sweat—dry/wet versatility, pocketable, low-cost. Prime for promotional microfiber sunglasses cloths with logo, suiting expos or pairings. Accessories: Cloths, brushes.


How to store sunglasses? For standard or prescription sunglasses, opt hard cases, pouches, sleeves, foldables, or stands. Dodge heat/direct sun; box post-removal before bagging to avert abrasions—pair with cloths for dual duty.


You May Ask: FAQs on Custom Sunglasses for Gifts and Promotions

1:Is custom sunglasses the best choice for gifts or special occasions? Absolutely—custom sunglasses for corporate gifts excel. Emblazon logos/events/motifs on frames/lenses/legs/pouches for anniversaries, team-builds, races, fan fares. They meld utility/fashion—UV/glare/polarization for dailies—conveying care aligned with lifestyles.

2:Where can custom sunglasses be personalized? Options abound: Frame fronts, temple in/outs, lens corners; extend to cloths/pouches/cases. From activations to mementos, craft singular sets.


3. Are polarized sunglasses better? They sharpen clarity/comfort, slashing dazzle—prime for drivers, anglers, hikers, sensitives. For outdoors/drives/reflectives, yes; casuals suffice with standards.

4:Are polarized sunglasses good for cycling? Yes—polarized sunglasses for cycling safety curb glare for acuity. Caveats: Screen dimming/rainbows on devices; muted reflections for wet-road cues. Pair with transitions, wraparounds, impact-resistant PC/nylon for security/ease.


5:Do all sunglasses have UV protection? No—darkness ≠ defense. Mandate UV400/100% labels/certified picks for safeguards.

6: Do polarized sunglasses block UV rays? Typically yes—polarized UV protection sunglasses often pack UV400/100%, but primary anti-glare; verify labels, as not all do.

7:What does CE mean on sunglasses?CE marking on sunglasses certifies EU conformity for safety (UV block, durability)—mandatory for Euro sales, signaling quality compliance.

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